Herbal bar: our experience with Nike Yoga and Palma Milano events.
Wilden.herbals becomes a wellness space during events. We tell you how we built our custom herbal corner for two different brands and occasions.
We never tire of saying this. Wilden.herbals is more than a range of products, it is a philosophy capable of instilling well-being and sustainability.
Our education in a new botany, in slowing down the pace and savoring the natural ingredients of life can be read in everything we do. And the beauty comes when we can do it together with others who mirror the way we do things.
This summer we took part in several events that took place in Milan, and we want to tell you how we imagined and realized them.
Wilden.herbals partners with Dérive for Nike Yoga: 3 days dedicated to harmony
Even our packaging says it: for us, geometric shapes are like an alphabet. We invented new ones, interpreting in our own way the ingredients we use in our recipes. That’s why we immediately felt at ease when we were invited as partners of the GEOMETRIE event in collaboration with Dérive and Nike Yoga. That is, 3 intense moments of gathering to explore how the discipline of yoga can dialogue with artistic research and electronic music to instill physical and mental well-being.
In the beautiful setting of Spazio Maiocchi we celebrated the quest for stability and symmetry through sequences by artist Letizia Scarpello, music by Stefano Sabla, Davide Tomat and Sara Berts, and special breaks with our products.
Each session was dedicated to a precise geometric shape (square, triangle, and circle) with the aim of immersing those who participated live (but also those who followed the live event via the Nike Training Club App) in a dimension almost out of time and space through dynamic and fluid gestures accompanied by hypnotic sound waves.
Our products fit perfectly into this context, helping to stay present during a precious moment of harmony and well-being even during the break. We presented and let people taste our herbal teas and fermented herbal drinks.
Lo raccontavamo anche qui, per noi le ricette che ti accompagnano al meglio durante gli esercizi di concentrazione e la meditazione sono Detox, Boost e Relax.
Wilden.herbals at the opening of a store that is not just a store: Palma Milano
Few things bring us happiness like the opening of a new neighborhood spot dedicated to beauty and meeting opportunities. Palma had already chosen Wilden.herbals products for its stores in Rome and Turin, so we were super excited and happy that it was finally coming to our city of choice, Milan, too.
Well, yes, we were also there behind the scenes at the opening of this hard-to-categorize Porta Venezia venue, a unique project of its kind–business, exhibition center and workshop space all in one.
Abbiamo ideato la nostra herbal station che potesse essere complementare con la giungla di piante dalle mille forme e colori che caratterizza lo store Palma. Abbiamo portato con noi 3 tisane fredde e 3 calde, per dare un assaggio del nostro mondo botanico. Morning, Focus e Digestive nella loro più classica infusione calda e Boost, Detox e Hangover come tisane fredde, perfette anche per celebrare gli ultimi giorni caldi dell’estate.
There is so much we can do together
Wilden.herbals is an ongoing project. The kaleidoscopic world of medicinal herbs inspires us every day in creating something new. And we become even more dynamic if we can shape our ideas together with other partners whom we feel are like-minded.
Se hai in programma eventi speciali, mercatini, inaugurazioni di spazi culturali o altre idee in cui possiamo portare la nostra esperienza scrivici a → info@wildenherbals.com