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Meet the team: the vision of wilden.herbals

A conversation with the Wilden.herbals team and the multifaceted personalities behind the project. Today we meet Francesca Biagiotti and Francesco Arena Chartroux, who are in charge of Brand Identity for Wilden.herbals.

When we say that Wilden.herbals is made up of people, it is not a catch phrase. Each team member is a galaxy unto himself, able to bring his own very personal and unique vision. Wilden before even becoming a product, was born as a project and vision. In this new column, we tell you about the Wilden.herbals team in tandem as for partners in crime that work best.

Francesca Biagiotti and Francesco Arena Chartroux are in charge of graphic design. For Wilden.herbals they develop and carry forward the visual identity, intervening with a few minimal and assertive touches on packaging and brand identity.

Age?

Francesca Biagiotti: 31
Francesco Arena Chartroux: 29

Profession?

FB: Art Director
FAC: Graphic Designer

Plans?

FB: Succeeding in making a good trip by the end of the year
FAC: Overturning the patriarchy

You and the kitchen?

FB: An endless passion but with poor results 🙂
FAC: In life, food is the only certainty!

Other talents?

FB: Curiosity about anything. Blond hair and blue eyes
FAC: Tarology

Style?

FB: Levis 501, white T-shirt and gold christening chain
FAC: Folk Horror

Francesca Biagiotti

Working together is:

FB: Compare and succeed in building something better as the fruit of common thinking
FAC: Maximum expression of potential

Where can people meet you most often?

FB: Having a good glass of natural wine with friends
FAC: Monumental Cemetery, Milan

When do you feel “healthy and wild”?

FB: As I descend a beautiful slope of fresh powdery snow, in the mountains, in winter
FAC: At the equinoxes

Francis Arena Chartroux
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