Wilden.herbals and lifestyle: Nuce Store, a concept store to be discovered

Wilden.herbals ‘ versatility has prompted us to explore a wide variety of sales channels, always proving appropriate and in line with the target account. One example? Concept stores, outlets dedicated to design, beauty, and delight for the eyes, in which our infusions fit like a glove. Nuce Store in Pesaro fully represents the aesthetic taste with which we identify. We had a chat with Agnese, ceramic artisan and owner of the store, and this is what she told us.

Nuce Store: can you tell us about it?

Nuce Store is a concept store that was born inside my laboratory A.P. Ceramiche, where you can find, in addition to the ceramics that I make by hand, also products and objects of brands selected by me that come from all over the world. It is not easy for me to define this place with a single term, because it is workshop, a store but it is also and above all a place of meeting and conviviality.

What do your customers think about Wilden.herbals? What is the best seller?

My customers find all the products fantastic and quality-a pampering for them, perfect as gifts.
The Night herbal tea is a must, but the Hangover has also been very popular.

What do Nuce Store and Wilden.herbals have in common?

I would say the care with which the raw materials are chosen, the quality, which for me is paramount, and the attention to detail.

How did this collaboration come about?

By doing some research, I discovered products that married my taste, from the packaging, to the graphics, to the use of environmentally sustainable materials. It was love at first sight; plus the herbal teas are delicious.

Tell us about your typical customer.

Fortunately, I don’t have a typical client. People of all ages and with different tastes come into the store. It is interesting then for me to discover, question and understand their choices.

Plants and Nature: an anecdote in your life/profession

Having named the store Nuce Store (walnut in Latin), I have decided to make a jar full of walnuts available to those who enter; I then collect all the shells with which I will one day make an ash glaze with which to glaze my pottery.

When do you feel “healthy and wild”?

Every time I dive into the sea.

If I said “Share Your Nature,” what would you say to me?

I try to take life philosophically, calmly and without too much stress.

Thank you to Agnes for choosing Wilden.herbals products for your store, and for taking valuable time for this interview.

If you also run a concept store in which you would like to offer our products, please write to us at info@wildenherbals.com, we will be happy to collaborate!